Toymaster is the largest Buying Group for Independent Toy Retailers in the UK and Ireland. We operate as a ’mutuality’, and are wholly owned by our Members who are all shareholders in Toymaster.
Our Mission Statement is very simple, and directs us in all our actions:
‘To help our Members trade more profitably’
Being a Member of Toymaster gives an Independent Toy Retailer a number of key benefits:
We LOVE the Toymaster Show – it’s always a key date in the Just Play calendar and a great opportunity for us to showcase our latest products as well as spend valuable time face-to-face with the wonderful members. The timing of the show is perfect too, giving us the chance to review how our Spring launches are performing, support members with reorders on current ranges, and – most importantly – highlighting our exciting newness and hero toys for the year ahead.
The Toymaster team always do a fantastic job of organising and hosting the event throughout the week, and of course, it wouldn’t be the Toymaster show without the memorable evening entertainment which is always a brilliant way to bring the toy community together.
Just Play
Toymaster Harrogate show is honestly KTL’s favourite show of the year. A warm friendly, buzzing and traditional show and maybe the last truly great one.
Toymaster members, suppliers and customers all attend with a smile of their face, ready to see the great offers, new products and extremely social environment waiting for them.
Freddie Martin KTL
The Toymaster May Show is an important date in the diary for Character each year and a fantastic opportunity to spend some quality time with members.
The timing of the show is perfect for showcasing AW26 launches and in some instances, it may be one of the first opportunities to see samples or any new additions to ranges. The show is well planned, runs smoothly and Team Toymaster do a great job looking after everyone. The evenings are also always enjoyable, we look forward to being back in 2026!
Hayden Partridge Character
A very important date for our calendar every year. Attended well each year with Toymaster Members and independent toy retailers.
It allows us to spend quality time on our brands direct to the decision makers. Show deals always go down well but the opportunity to show exciting new ranges for the year ahead and get instant feedback is invaluable.
Always well organised by the Toymaster team and the team at the Hotel it is an essential event.